Marketing and Demographics

Our Marketing Strategies, Demographics, and Benefits to Advertising Online with SMO.

Showstoppa Magazine Online is the must see online publication scheduled to premier in 2008. This site is a place for independent and professional musicians, artists, businesses, entertainers and more to network, and gain valuable resources and advice from entertainment experts. SMO is definitely the next best thing for persons interested in progressing their careers to the next level in entertainment.

Providing resources and opportunities and services for our artists is our number one goal. SMO will publish and present interviews and articles focusing on promoting the hottest untapped and mainstream talent along with information for upcoming promotions, events, and talent touching on subjects such as self promotion, self management, label deals, tour issues, artist rights, human rights, and much, much more.

MARKETING OPPORTUNITIES
This is your opportunity to market your brand, products, services, and other promotions during the launching of the Showstoppa Magazine Online Website along with the launching of our HOT FEATURED ARTIST COMPETITION. Showcase your unique brand, product, or service to our valuable niche of the entertainment industry's market movers and shakers as well as the hottest and best featured talent to premier in 2008.

For Artist Management, Promoters, and Record Labels this is a great opportunity to promote your company and artists and have them reviewed by the who’s who of the entertainment industry. This is your time to present your hot products, promotions, and events to our new captivated audience which consists of a solid following of performers, artists, labels, entertainment gurus, executives, media, and more.

Target Audience
Our Target Audience is comprised of national and international web site viewers and visitors derived from many races and nationalities from ages 14-60 who fall within the categories of musicians, artists, performers, entertainers, record labels, music fans, followings, and more with medium to high income. Which is why we are being so treasured by the media world. They love us because we appreciate their dedication and service. At Showstoppa Magazine Online we cater to almost everyone because we provide music for various genres included but not limited to R n B, Hip Hop, Rap, Hard Rock, Classic, Indie and more so there’s something for everyone to enjoy.

Last year Showstoppa Magazine had over 10,000 web hits in our first year of our official launch without the aid of any major marketing schemes with a current average of 4000 hits a month. Simply by word of mouth and minimal collaboration mentions. This year during our initial launch of SMO we're setting our goals on trippling our initial web hit ratio.

Specialty magazines

While the cost per thousand readers reached may be high for specialty magazines, they may offer the lowest cost per thousand qualified prospects. More readers of a specialty magazine are potential purchasers of your applicable specialized product or service than would be true of a general readership publication. Specialty magazines tend to be thoroughly read, not scanned, and smaller ads often work well in these vehicles. Mail-order products, especially in narrow fields in which products are not readily available at the retail level, tend to net good results from specialty magazine advertising.

While the cost per thousand readers reached may be high for specialty magazines, they may offer the lowest cost per thousand qualified prospects. More readers of a specialty magazine are potential purchasers of your applicable specialized product or service than would be true of a general readership publication. Specialty magazines tend to be thoroughly read, not scanned, and smaller ads often work well in these vehicles. Mail-order products, especially in narrow fields in which products are not readily available at the retail level, tend to net good results from specialty magazine advertising.

Quality

No matter what magazine you decide to advertise in, readers expect magazine ads to be much slicker and more attractive than newspaper ads. And they expect the copy to read just as cleverly as a radio spot. While you need to ensure that your ad is effective, it also must be visually appealing. Here is a suggestion that will help you judge what works and what doesn’t. Develop more than one ad design idea or concept. Place mock-ups of these ad concepts in an old copy of the magazine you plan to advertise in. What do you think? How do they compare as you flip through the publication? Which one really captures your attention? And, since you might not be the most impartial judge, it is important to ask other people what their opinion is.

Get your messages to the right audience at the right time - in the right context.
We market to a very diverse market including people from various backgrounds, cultures, and more. Our magazine is diverse because it presents information and entertainment for multiple music genre listeners and audiences. We feature articles about R n' B Artists and Talent, Rock n' Metal, Hip Hop, and so much more which equates to a larger market reach for your business dollars.

Our present demographics are presently global with our corporate office headquartered in with an expected readership of 20,000 readers per regional distribution during our first year of SMO being online.

Print Advertising

Our sales representatives will work closely with you to develop and build a marketing program that reaches the market's top consumer and business audiences at a moderate cost.

Online Advertising

Presently reaching more than 4,500 visitors monthly, Showstoppa Magazine offers a broad range of online programs designed to help you reach your goals. Have a special request? We offer tailor made services to assist you in media technology.